Interactive video commerce

Shoppable video,
tagged automatically.

The interactive layer that turns any video into a storefront, and the behaviour underneath into first-party data at scale.

0

views, one L'Oreal-scale simulation

0

discovery clicks

0

commerce click-throughs

£0

Viktrs commerce revenue

Simulation. Figures reconcile end to end from one funnel model. L'Oreal is the modelled scenario, not a signed client.

What we prove

Two hard things, done end to end.

Automated tagging, human-approved

Any video, uploaded or a YouTube link, is tagged for products, people, scenes and spoken mentions in seconds. An operator reviews and approves before anything publishes. Products resolve to the brand's own product page with price and image.

Rich behavioural data at scale

Every view, discovery, click-through and purchase is captured to the data layer with a tracking id set at link generation. Dashboards roll up video to campaign to brand, with device and geography, and a grounded voice analyst answers questions out loud.

How it works

One loop, monetised four ways.

01

Upload

Any video: file or a public YouTube link.

02

AI tags

Products, people, scenes and speech, timestamped.

03

Operator approves

Human in the loop. Nothing publishes unapproved.

04

Embed anywhere

An interactive player that runs on any site.

05

Capture + sell

Every interaction becomes first-party data.

The model, at L'Oreal scale

One brand, five videos, fifteen million views.

0

views, one L'Oreal-scale simulation

0

discovery clicks

0

commerce click-throughs

£0

Viktrs commerce revenue

Reconciled to the penny from one funnel model at a locked engagement factor. Data-subscription revenue (100% Viktrs) sits on top, outside the commerce split.

Business model

Four ways to monetise the same video.

£0.01 each

Discovery clicks

The 'what is that product?' reveal. Around two per view. Potentially the largest line.

£0.40 each

Click-throughs

The click-out to the retailer or brand. The traditional, chargeable action.

5% of GMV

Affiliate commission

A cut of the purchase value, via Viktrs as affiliate of record.

100% Viktrs

Data subscriptions

Behavioural-insight and AI-agent subscriptions, outside the split.

See it tag a video and generate the data.

The full loop is live: detect, review, publish, embed, and measure. Sign in to the demo.

Enter the demo